Cellosize QP 30000H Hydroxyethyl cellulose Dow Chemical Rheology Modifier/ Thickener >> Cellulosic, non associative >> Hydroxyethyl cellulose (HEC) Coatings >> Waterborne Architectural / Decorative General Industrial /Maintenance Soluble in hot or cold water CELLOSIZE™ QP 30000H hydroxyethyl cellulose (HEC) is a medium-high molecular weight cellulosic polymer used as a general thickener for water-borne systems including latex paints, personal care products, and household cleaning products. In latex paints, typical use levels of CELLOSIZE QP 30000H HEC are 4 to 6 pounds per 100 gallons, and in personal care and household cleaners, the levels of CELLOSIZE QP 30000H HEC are typically between 0.5% and 1%. paints and coatings Medium-high molecular weight cellulosic polymer. Used as a general thickener for water-borne systems including latex paints. Use level: 4-6 pounds per 100 gallons.